Dawn Gibbins joined Jon Coulter, Host and Producer of BusinessEars, the on-line podcast show where inspirational business people share their secrets of success.

"I love having the opportunity of interviewing really dynamic business people" Jon says, "and Dawn was fantastic. She had that rare quality of being perfectly happy to reveal some of the mistakes she has made along the way, as well as displaying her infectious enthusiasm and very positive tips for success."

Jon expands: "Dawn put things into perspective when she described the early beginnings of what has become a world-leading brand - a multinational success. She turned down a one-off opportunity to make £2,000 and converted it into a first order worth £20,000. The results of Dawn's first business decision generated over £44 million in 2007, with profits of more than three and a half million. Not to mention creating wealth in more than 20 countries and supporting manufacturing plants in eight territories."

Click to hear the podcast: A Profile of Dawn Gibbins MBE, Dynamic Chairman of Flowcrete.

Hear how Dawn learned the lessons of developing a dream, turning it into a strategy, developing and growing a brand - not to mention creating a companywide culture of success. Learn how Dawn and her team managed culture change.

Find out how early acquisitions helped the company to develop global leadership - plus a few painful lessons along the way.

And discover how the essential messages of Feng Shui contributed to a transformation of corporate culture that has cascaded down into sustainable bottom line profits.

To hear the podcast, click here and then select podcast number 19

Business Ears is the North West’s first dedicated business podcast show and is hosted and produced by Jon Coulter, founder of Prized People - a leading North West Social Media Communications Agency.

"It's a great show," says Dawn. "It's there to help inform and inspire existing and would-be business people, by using podcasts to bring to life amazing business success stories from across the region. The fortnightly show profiles leaders and experts from organisations of all shapes and sizes, who share the secrets of their success."